One of the most common misconceptions about digital transformation is that it’s about the implementation of cutting-edge technologies and IT systems that optimise operational processes. While technology plays an important part, it doesn’t give us the full picture.
 
Many companies implement new digital tools and platforms only to find that they remain unused or unable to deliver the intended transformative impact due to low digital maturity levels within the organisation.
 
In fact, research into challenges companies face adjusting to the faster pace of digital business, from MIT Sloane and Deloitte indicates that digital transformation constitutes a culture and mindset change first. Rethinking technology happens further down the line.

Digital transformation is better defined as a process of adopting new or different business processes and ways of thinking that help an organisation adapt and compete effectively in an increasingly digital world.
 
This means that companies need to understand how digital effects and can transform all aspects of the business, including leadership, culture and customer experience in addition to technology and operations.

To read more on the article titled “The 5 stages of digital maturity” click here