Cell-Life has pledged to donate 5 000 free short messaging service (SMS-es) to CBOs and up to 100 000 to national NGOs working in the HIV/AIDS field.
Cell-Life’s Peter Benjamin, whose organisation was part of the Western Cape Emergency Task Team that launched ‘No To Xenophobia’ SMS line across the country after last year’s xenophobic attacks on foreign nationals, says mobile phones are effective tool for conveying messages.
Benjamin’s view is reiterated by Merryl Ford of the Meraka Institute, who states that mobile phone users outnumber fixed line users by a ratio of 15:1. Speaking during the Johannesburg leg of SANGONeT’s ‘Social Media for NGOs’ Conference, Ford argued that Africans view a mobile phone as their ‘computer’ whereas Europeans view it as an ‘extension’ of a PC.
Ford says that Meraka Institute in interested in getting the South African Stories into technologies, argues that there is an “Opportunity for Africa to lead by mobile”.
Meanwhile, Cell-Life estimates that there are approximately 36 million cellphones users in the country, 80 percent of all youth and adults have a cellphone.
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For more information on Meraka Institute, click here.