The Essentials of Writing a Media Release

Tuesday, 24 July, 2007 - 08:31

Paul Krupin, the founder of Direct Contact PR, provides NGOs with the essentials for writing a successful media release.

Paul Krupin, the founder of Direct Contact PR, provides NGOs with the essentials for writing a successful media release. He explains that, “Your news release must include all the information needed to persuade the editor to inquire about doing a feature story.” Krupin states that a successful media release needs to contain just enough information to convince the editor or producer to call and get the rest of the information.

For more information, click here.

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